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About us
ABOUT RED SEPTEMBER
RED SEPTEMBER — FASHION BRAND THAT TRANSLATES THE VALUES OF FREEDOM AND SELF—EXPRESSION THROUGH BOLD DESIGN

The Brand was found in 2018 by Olga Vasyukova graduated from Polimoda (Florence Institute Of Design).

Olga has also the diploma in engineering and it reflects in her apparel designs – deconstruction, asymmetric patterns and experiments with proportions become the key DNA of Red September brand.

AUTENTICITY AND HONESTY — THE MAIN BRAND VALUES THAT REFLECT IN APPAREL

The main narrative of the Brand is based on post-soviet and worldwide cultural background.

Creative Director reflects her own nowadays life and our past through this cultural codes and assume what is our future.

We react on contemporary worldwide changes and find parallels in historical episodes and public mood of the past eras through allegory principle mirrored in apparel design language.

PHYSICAL IMPLEMENTATION

Initially, Red September was focused on mix of avant-garde and streetwear fashion.

Nowadays, the Brand feels itself as contemporary fashion without following the strict rules of particular one style.

Focus on unisex styling was changed to direction of creating separate women and men lines in SS24.

Our uniqueness is based on hybrid designs, artfully dyeing technics, complicated textures and treatments.

At the same time, even outstanding highlight items could be easily integrated into everyday look.

We clearly believe, that fashion out of the borders could be practical and we translate it in every collection.

RED SEPTEMBER ACTIVELY DRIVES THE COMMUNITY OF SOLEMATES IN SPIRIT AND STYLE. FILMMAKING, MUSIC, FASHION, MEDIA – THEY ALL ARE FROM DIFFERENT INFLUENCIAL INDUSTRIES. WE ARE TRYING TO BE ONE OF UNIFYING INDICATORS DEFINING THIS PEOPLE IDENTITY.